My bailiwick is PR …

Karyn Price

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Top Stories by Karyn Price

PR on Ulitzer I have a client with a “twitic.” A customer who, on Twitter, will criticize and say absolutely vulgar things about the company and his dealings with it. A customer that refuses to consider limitations of contracts and instead resorts to blameshifting and voicing of unrealistic expectations. Some of my contacts within the client organization considered “blocking” this Twitterer – taking him off of their corporate Twitter feed so they would not see the critical postings. There are a lot of companies that, for one reason or another, choose this path of avoidance when it comes to social media. The mindset seems to be that if they don’t see the negativity about their company, then it’s not happening, or it’s not so damaging. Or perhaps that if the organization is not giving the Twitterer (or blogger, or Web site commenter, forum participant – really the c... (more)

Declare Your Independence with Telecom Expense Management

Declare your Independence...with TEM While most of us are celebrate the 4th of July with picnics and fireworks, there are some business performance wonks among us (you know you who are) who will spend the holiday thinking about independence as it applies to their enterprise, their finances, and their employees. They know that telecom expense management (TEM) is a powerful weapon in the war for business independence, because it frees up dollars and resources for other, more profitable activities.    How can TEM help you win the battle for business independence? Reduce telecom co... (more)

Buffs …

I grew up in a railroad family – but certainly not a conventional railroad family. Our railroad is the Black River & Western Railroad, a short-line tourist excursion line that runs between Ringoes and Flemington, NJ – and on to Lambertville on rare occasions. As a teenager, my summer and weekend job was tending the concession stands at the station in Ringoes or selling tickets in Flemington and the experience brought me into close contact with a not-so-rare breed of enthusiast: the rail buff. I learned to spot rail buffs by their unmistakable accoutrements. Buffs were often typ... (more)

Advantage Futures Doubles Its Colocation Space with Telx in Chicago

Telx has announced that Advantage Futures, a leading futures brokerage firm, has expanded its network footprint by 100 percent in Telx's facility in 350 East Cermak Street in downtown Chicago. The company now uses approximately 520 square feet of space for application servers, data storage and network-based equipment. Advantage Futures colocates business-critical servers and trading platforms in direct proximity to major exchanges and other financial service providers housed within 350 East Cermak Street to offer clients faster execution of trades and provisioning of critical fi... (more)

Marketing Like the Big Boys

Small and mid-sized business owners: have you ever felt like you're a small fish swimming in a huge ocean against the tide? You're not sure how to reach your target audience to drive new business, especially amidst stiff competition from big competitors with huge marketing budgets? Stop swimming in circles: the Bailiwick Company can show you the fast lane to reaching your goals by leveraging existing customers to win new business. Boutique marketing and communications services firm, Bailiwick Company, announced two new service offers targeted at small- to mid-sized businesses y... (more)